The CRM Module allows you to track conversations with customers and contacts. There is also a Leads area where contacts can be entered into the system as Leads and can be later converted over to Customers should they proceed with a sale.
This avoids cluttering up the customer listings with lead type contacts. Finally, there is a carefully crafted bulk messaging tool that allows quick and easy communication with huge portions of your customer database at a time.
Currently, the CRM module is included for free with all HirePOS subscriptions.
You are free to explore it via the CRM menu option in the main menu strip.
Be sure to check out these articles for more information on the CRM module: